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SDAIA issues deepfakes guidelines to regulate responsible AI use - Arab News

SDAIA issues guidelines addressing deepfakes, distinguishing between beneficial uses and malicious applications like fraud and disinformation, and outlining regulations.

Incident date
May 2026
Target
Senior executive at a multinational firm (impersonated)
Updated May 10, 2026 · 1 min read

The Saudi Data and Artificial Intelligence Authority (SDAIA) has released guidelines to regulate the use of deepfakes, addressing both the potential benefits and the significant risks associated with the technology.

What happened

The guidelines cite a real-world case where an employee at a multinational firm was tricked into transferring a large sum of money. Fraudsters impersonated a senior executive during a video conference call using deepfake technology. The document categorizes such incidents as impostor scams, where deepfakes convincingly mimic trusted individuals to authorize fraudulent financial transactions or extract sensitive information.

Sources