Olga Loiek deepfake video — Oct 2026

Ukrainian YouTuber Olga Loiek, who creates content focused on wellness, discovered that her likeness had been misappropriated to create deepfake avatars on Chinese social media platforms. These AI-generated versions of Loiek were used to produce content that she never authorized, including videos where the avatar expressed love for Chinese men and praised Russia’s military actions.

What happened

Loiek’s original YouTube content was fed into a video cloning platform developed by a Chinese generative AI company. This platform, which reportedly lacks measures to prevent unauthorized cloning or mechanisms for individuals to remove their likeness from its databases, transformed her image into an avatar. The resulting deepfakes were then disseminated across Chinese social media apps. The content was particularly distressing to Loiek due to the ongoing war in Ukraine, as the avatar was made to promote views she would never condone. When reporters approached the company responsible for the platform to comment on the unauthorized use of Loiek’s likeness, the company provided no response and took no action.