Deepfake case study · Multi-modal
Multiple celebrities and public figures (Sir Keir Starmer, Rachel Reeves, Stacy Solomon, Anton…
Scam ads using deepfakes of celebrities were the most reported type of online scam in 2024. The ads promoted cryptocurrency and suspicious investment schemes. Platforms like X (formerly Twitter) had a low response…
- Incident date
- Feb 2025
- Target
- Multiple celebrities and public figures (Sir Keir Starmer, Rachel Reeves, Stacy Solomon, Anton Du Beke, Naga Munchetty)
Updated May 6, 2026 · 1 min read
Scam ads using deepfakes of celebrities were the most reported type of online scam in 2024. The ads promoted cryptocurrency and suspicious investment schemes. Platforms like X (formerly Twitter) had a low response rate to alerts about these ads.