Deepfake case study · Video
Australians; Dr. Norman Swan deepfake (May 2025)
AI-generated videos of doctors and celebrities are used to mislead Australians into abandoning prescribed medications and purchasing unverified supplements. Dr. Norman Swan's likeness is being exploited in these…
- Incident date
- May 2025
- Target
- Australians; Dr. Norman Swan
Updated May 6, 2026 · 1 min read
AI-generated videos of doctors and celebrities are used to mislead Australians into abandoning prescribed medications and purchasing unverified supplements. Dr. Norman Swan's likeness is being exploited in these deepfakes.