Deepfake case study · Multi-modal
The Velvet Sundown, Media Outlets deepfake (Jul 2025)
A Canadian man, Andrew Frelon, created a hoax around an AI-assisted 'band' called The Velvet Sundown. He posed as their spokesperson, generated AI music and images, and fed false information to the media, leading to…
- Incident date
- Jul 2025
- Target
- The Velvet Sundown, Media Outlets
Updated May 6, 2026 · 1 min read
A Canadian man, Andrew Frelon, created a hoax around an AI-assisted 'band' called The Velvet Sundown. He posed as their spokesperson, generated AI music and images, and fed false information to the media, leading to increased attention and streams for the band. The band's official X account admitted to using AI to compose, voice and visualize the music.