Deepfake case study · Multi-modal
Steph Houghton, Neil Ruddock, Khalida Popal deepfake (Aug 2025)
AI-generated books imitating autobiographies of sports figures were created and sold on Amazon. The books were similar in style to the original autobiographies and were sold without clear warnings to consumers about…
- Incident date
- Aug 2025
- Target
- Steph Houghton, Neil Ruddock, Khalida Popal
Updated May 6, 2026 · 1 min read
AI-generated books imitating autobiographies of sports figures were created and sold on Amazon. The books were similar in style to the original autobiographies and were sold without clear warnings to consumers about their AI-generated nature. Steph Houghton, Neil Ruddock and Khalida Popal's autobiographies were imitated.